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Facilitates Innovation, Creativity, Inspiration, Learning & Benchmarking

BANKBULB EMPOWERS STRATEGISTS

At A Time Of Great Market Disruption

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1/3 of new credit card applications from CommBank and NAB for No interest cardsc

In Commonwealth Bank's half-year results released on February 10, 2021 it was shown that one-third of new credit card approvals were for their Neo card. For NAB, the StraightUp card is accounting for a similar percentage.

49% of Bank of America Erica users are Millennials

Bank of America's virtual assistant, Erica, has reached 7 million users since its nationwide rollout in June 2018 with 49% of Erica's users being millennials, followed by Generation X (20%), baby boomers and seniors (16%) and Generation Z (15%).

Bank of America credits their Preferred Rewards for Business program with helping to sign up about 192,500 new product accounts

Bank of America announced that it has rewarded small business clients participating in Preferred Rewards for Business with approximately $175 million in benefits during the inaugural year of the program.

Customer opinions on BBVA's digital experience increase personal loan purchases by 4% points

BBVA clients interestedin a personal loan who consulted the scoring andcomments of other users about the digital process of applying for a loan,accounted for 4.4 percentage points increase in customers deciding topurchase the loan.

imagin by CaixaBank adds 500,000 new users within year

imagin, the digital services and lifestyle platform driven by CaixaBank, has celebrated its first anniversary since its launch as a new digital community concept, and registered 500,000 new users.

U.S. Bank enhance Cobrowse due to popularity with customers

U.S. Bank has launched an enhancement to their cobrowse feature: live video of the banker - a first in the industry - following more than a half million cobrowse sessions taking place in 2020.

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BANKBULB QUARTERLY

OUR PICK OF THE MOST DISTINCTIVE PROPOSITIONS of the QUARTER

1) Lloyds makes it easier for customers to request money from friends and family using new Link Pay feature

Customers have option to create a unique secure link or a QR code to any person with a UK bank account and send via WhatsApp, SMS, or Facebook Messenger.....[read here]

2) Revolut roll out functionality to enable customers to assign virtual card to specific Pocket

Customers can set up a pocket for a specific, frequent type of expense (such as groceries or clothing), then link a card to that pocket....​​​​​​[read here]

3) CIC makes mortgages more accessible to freelancers and people on fixed term contracts through innovative risk profiling

Recognising the fact that a growing number of workers are challenged with finding a mortgage provider....[read here]

4) Boost Bank introduce 5% for Boost Partner Jars

6 partner jars ​​have a minimum spend requirement in order for customers to maintain the 5% interest rate promo in the following month....[read here]

5) EQ Bank launches Business Account with savings pots

Business customers can create up to 10 pots...​​​​​[read here]

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